Tuesday, December 13, 2011

Project 12 - Skate or die

I really enjoyed this project, it's probaby my favourite so far actually. I liked that there were four different themes for the skateboards, meaning that there was good opportunity to have a variety of ideas. I'll explain what each of them is about..

 This one was my favourite to do. It is the 'pro model for someone particular' board. I chose my boyfriend, as he likes skate culture and fashion so thought it was fitting, and I know pretty much everything about him and what he likes! The style of imagery is based on one of his favourite tattoo artists, who uses bold black outlines and lots of blue. He has a Tshirt designed by him which is really similar colours and features katy perry with loads of tattoos. I thought I could draw him and represent things about him using the tattoos, each one in the image has a meaning. For example the ship in an hour glass is a tattoo that I drew for him, he loves images of panthers, He likes pin up style images (she's meant to be sitting on a wheel because he is obsessed with motorbikes and cars, not sure if you can tell to well if it's a wheel though). Pretty much everything about this represents his identity, from the way it's drawn, to the 'cous' written on his arm ( his nickname).
The words on the T-shirt are his favourite song lyrics ( he also has them tattooed on his arm) and represent his love of music, which is a pretty major one so I made it a larger detail.

This is the 'conceptually lead' board. I am vegetarian, and wanted to pick a concept I actually believe in, so went for that. I wanted to do something gross and shocking, many of the famous skate deck designs we were shown in class were pretty controversial, so I wanted to do one like this to evoke the feeling of traditional designs. I chose bright colours to make it really cartoony and to make the images stand out. The burger is green because I wanted it to look mouldy and add the the revolting effect! I am not actually myself interested into converting everyone from eating meat, It's my choice not to and I don't like to force my way of living onto others. However it's something that I personally believe strongly in, so it was fun for once to take the role of 'radical vegetarian'!


This design is 'purely decorative' I chose a couple of my favourite things to doodle and incorporated them into a decorative image. I didn't use colours for this one because I wanted the attention to be on the lines and shapes used, plus adding colour to a silouette would really ruin the effect I feel.




This is the 'typographic' design. I chose a quote that I saw on my tumblr feed recently and loved. I chose retro pastel colouring to evoke the currently popular 'keep calm and carry on' style products available homewear etc, which I happen to really like.


2 comments:

  1. Great illustrative work Lauren, well done. It's a shame that you didn't use the vector templates we provided for the first three designs as the final typographic design has a much more professional feel to it - because of the accurate board shape. If you re-read the brief it does stress the importance of each shape being an accurate representation of each decades shapes. So as we're always saying-you must read the brief carefully! We write those kind of rules for a reason - to make your design portfolio look better!

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  2. I think they are soo good! such a good drawer

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